Investors want to see a number of things, but the thing that they want to see the most is your equity story. Your equity story creates so many opportunities for you, not only for fundraising, but as a roadmap for your own success. 4…
I’m frequently asked this question from our entrepreneurs, “How do I raise capital given this economy?” There’s a lot of anxiety surrounding it, but don’t worry, options are available. Even though the banks have pretty much cut back their lending, and investment bankers are…
One expect that entrepreneurs almost always overlook is the cost of raising money. Most feel it will only cost their time and efforts. Granted, it will cost at least that and more. Consider the following: Direct costs These are costs that are directly associated…
A term sheet is a document written early on between the entrepreneur and funding source such as venture capital firm or angel investor. The term sheet is much like a letter of intent, in that it is pre-cursor to due diligence but with more…
You need to begin the process of building your presentation by first gaining a thorough understanding of what your target investors want to see in both your investment proposal and what they expect to see in you as the CEO. Realize that most investors…
One of the first thing that investors looking at a company is whether it offer a feature, product, or business. Features don’t make a product and can be copied easily. Similarly, a product doesn’t make a business. Attractive businesses have a slew of products,…
Assuming you have enough customer validation, next, investors will want to know how many more customers you could potentially get? In other words, what is your market size? This includes an analysis of your products’ / services’ Total Available Market (TAM) and Served Available…
Success of a business comes down to how well it can sell its products or services. So, your funding presentation must include information about your target markets and why customers in those markets will be interested in what you have to offer. The less…
While the track record of the team and the firm’s advisors are very important, investors usually first focus on the Founder of the firm or the CEO. In general, investors look for CEOs who: In particular, investors look for CEOs with the following characteristic:…